For over six years, I’ve worked as a contributor to The Good Body, a health and wellbeing brand committed to helping people live pain-free.
Working closely with the website’s founder, I have been involved in developing the voice of the brand and ensuring that articles are well researched and insightful.
Drawing on my own health and wellbeing experience, particularly in the area of mental health, I write detailed and creative content that has helped the brand grow over the last five years.
The health and wellness market is noisy, with big (and often, empty!) promises for consumers. Our aim at The Good Body is to cut through that noise and deliver well-researched, accurate insights to the reader.
In-depth research is part of every article written for the website, delving into trusted sources and reading around a topic to deliver a fully balanced view.
Presenting the pros and cons of various alternative healthcare solutions allows the consumer to draw their own conclusions and make the most informed decision.
Health and wellness doesn’t always need to be serious, and sometimes creative solutions are what is needed to share research in the most compelling way.
Looking for innovative ways to boost someone’s health and wellbeing, such as affirmations and journalling, has been a key focus as the brand has grown and evolved.
Carefully curating content and finding creative ways to deliver it, remains a strength of mine as a copywriter and of the The Good Body brand.
At The Good Body, we share product recommendations, presenting all the facts and features to help inform a consumer’s decision.
As a contributor I’m heavily involved in product testing, spending hours considering each function and feature. Over the years I’ve built a strong understanding of the market to allow for meaningful product comparisons.
Months of testing, and many hours of discussion take place before a product is endorsed on the website. We only promote products we truly love!